Zusammenfassung der Ressource
Prototype
- 1.- Human-Centered Design Phase
3: Prototype
- Step 1: What to prototype
- break the idea in
smaller components
that you can test
- Experience
mapping your idea
- community
interact with your
idea
- Break down
the user
experience
- beginning,
middle and end
- visualize
the user
experience
- series of
images,
sketches,
cartoons
- Create the
storyboard
- What do you need
to learn?
- Create an
order of
operations
- identify with
questions are most
important and
prototype
- Step 2: Make prototypes
- They enable you to
share your ideas with
other people, get feed
back and learn how to
further refine them
- Different kind of
prototypes that you can
create
- Create a model
- simple
three-dimensional
representations of your
idea
- Create a mock-up
- digtal tools or
websites with
sketches on
paper
- Create a role play
- Map out the structure,
network, journey or
process of your idea
- Create a story
- story of your idea
from the future
- How the
experience
would be like
- Create an
advertisement
- Fake
advertisement
that promotes
the best parts
of your idea.
- Take pictures of
the evolution of
your prototype
overtime
- Step 3: Get Feedback
- Feedback is one of
the most valuables
tools in developing
an idea
- Identify sources for feedback
- Is time to return to users
and begin getting feedback
on your ideas
- considering the setting
- what context you
what to share your
idea
- Define what to test
- Create a list that will
remind you of the
goals of your
research
- Define feedback activities
- Plan the activities
- Facilitate Feedback
conversations
- Invite
honesty
and
openness
- provide
multiple
prototypes
- Stay neutral
- Adapt on the fly
- Capture learnings
- Take some time after
your session to capture
what you have
observed
- Find a space and time
- Capture your ideas and
design iterations
- Share your impresions
- What did
participants
value most?
- What got them
exited?
- What would
convince them
about the idea?
- Which parts would
the participants like
to improve?
- What did not
work?
- What needs further
investigation?
- Integrate feedback
- Cluster the
feedback
- Evaluate the relevance
- Prioritize the feedback
- Evolve your prototype
- 2.- IDEO.org Stories from the field: Rapidly
Prototyping a Business Model ,
Understanding demand for a potencial
service
- Rapidly prototyping a
business model
- IDEO partnered with Unilever, Water and sanitation for
the Urban Poor and the Global alliance for the improved
nutrition to design a scalable business inKenya selling
water alongside hygiene and nutrition products
- In few days , improved the three
core components of the business
model
- Sell 520 liters of clean
drinking water
- Understanding
demand for a potential
service
- IDEO partnered with Water and Sanitation for
the Urban poor to design a new pit latrine
emptying business in Zambia
- Pump Away
- ¿? if the service would be
desirable for consumers in
Lusaka
- They created a rapid prototype to answer
some of the unanswered questions
- 3.- Case Study: Sanergy
- Launching a new
human-centered service
- fresh life
- toilet business
- Nairobi
- design challenge
- How might we increase
regular usage of clean, hygienic
Sanergy toilets?
- Children are scared to use their toilets
because they are so clean
- educate children on proper use of
the toilet
- Edutainment campains
- One of their more unique
successes with human-centered
design
- During prototyping learned
- operators dislike memberships
because they are difficult to keep
track on
- Is an organization that's addresing
the challenge of providing adequate
sanitation to some of the 2.6 billion
people wordwde who do not have
access to it
- Brings the best ideas to life that
you imagined during the Ideate
phase
- Making ideas tangible
- Quickly learn how
to further improve
and refine your
ideas