Zusammenfassung der Ressource
Asch Study and Variations
- Study (1951-1955)
- Method
- 3 Comparison lines and 1 standard line
- 123 American Male Undergraduates
- 6-8 Confederates per trial
- Confederates were told to say the wrong answer
- Findings
- 36.8% of the time a wrong answer was given
- 25% Participants didn't conform at all
- 75% Participants conformed at least once
- Participants said they felt self-conscious and conformed to prevent rejection (NSI)
- Variations
- Group Size
- 3 Confederates- Confomity- 31.8%
- 4 Confederates+ - Little Difference
- Small majority is not sufficient for influence to be exeted
- Unanimity
- Dissenting Participant
- Conformity fell by a 1/4
- The participant behaved more independently
- Task Difficulty
- Asch made the comparison lines closer in length
- Conformity Increased
- ISI plays a role- we look to others for guidance and assume they are right