Zusammenfassung der Ressource
Magazine Name
- INDIVIDUAL
- Slightly too long and
might not stick out in
consumer's minds.
- Links with indie genre's
individualistic target
audience. Makes consumers
feel unique and that the
magazine is one of a kind.
- SOUND
- A word heavily associated with
music and the indie genre. Is short
and snappy and will stand out on a
magazine front cover.
- ROOTS
- Music terminology for 'The principal note
of a triad.' . Connotes to the reader that the
magazine sticks to the original 'roots' of the
indie genre, and thus what made it so great.
- Roots have heavy associations
with nature, and are
underground, just like the genre.
- LIBERATE
- Connotes freedom, and
thus the freedom to be
unique.
- Suggests that the
magazine is unique
too.