Zusammenfassung der Ressource
Managing Urban Rebranding
- Flagship developments
- Large scale
- High profile
- High investment
- e.g. major new museums, art galleries, theatres or sports facilities
- Iconic signature buildings
- Quality of place
- Identity
- Diversity
- Deep labour market
- Lifestyle
- Quality of design
- Authenticity
- Social interaction
- 24 hour city
- Evaluating the success of projects in large urban areas
- Analysis of change through use of photographs and imagery
- Catchment of visitors and people working in area
- Analysis of demographic change and local migration patterns
- Footfall analysis
- Reputation
- Levels of retail occupancy
- Changes in retail function
- Crime statistics
- Create GIS
- Photo and video
- Oral histories
- Historical maps