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Media Studies
- The Uses and
Gratfications theory
- It is an approach to
understand why and how
people actively seek out
specific media to satisfy
specific needs.
- It is an approach to
understand why and how
people actively seek out
specific media to satisfy
specific needs.
- Freedom of the
press
- It is the freedom of
communication and
expression through mediums
- It includes various electronic media and
published materials
- It includes various electronic media and
published materials
- 7 rules editors should follow
- 1. To be accurate
- 2. To respect
privacy
- 3. No harrassment
- 4. Intrusion into grief or
shock
- 5.Protection of minors
- 6.Protection of kids in sex cases
- 7. Discrimination
- 1. To be accurate
- It is the freedom of
communication and
expression through mediums
- Representations
- How the media presents people
and groups of people in terms of
gender, ethnicity, cultural diversity,
age and nation.
- The media will represent events and
news from a national regional and
local perspective
- The media will represent events and
news from a national regional and
local perspective
- How the media presents people
and groups of people in terms of
gender, ethnicity, cultural diversity,
age and nation.
- Types of news
- Frequency - long term event
- Elite Persons - a story covering an important powerful person
- Continuity - An ongoing story
- The Unexpected - an event that's out of the ordinary
- Size and scale - The bigger the event, higher the chance of it being reported
- Ordinary people - Human interest
- Elite nations - a story on an important nation
- Uniqueness - an event that rarely occours
- Frequency - long term event
- Features of newspapers
- An infographic
- Jump Line
- Masthead
- Dateline
- Image with caption
to anchor the
meaning
- Subheading
- Byline
- Splash heading
- Strapline
- Ear Piece
- Crosshead
- Side Banner
- An infographic
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