SM - Kapitel 06 - Internal Assessment

A firm's strengths that cannot be easily matched or imitated by competitors are called

The three all-encompassing internal resource categories used in the resource-based view are physical resources, human resources, and

A resource is valuable if it is rare, hard to imitate, or

A pattern of behavior developed by an organization as it learns to cope with its problem of external adaptation and internal integration and that has worked well enough to be considered valid and to be taught to new members as the correct way to perceive, think, and feel is called

Which function of management includes areas such as job design, job specifications, and job analysis?

ALl of the following are basic functions of marketing EXCEPT

Which of the following is NOT a key question that can reveal internal strengths and weaknesses regarding a firm's marketing function?

The ___________ decision is the allocation and reallocation of capital and resources to projects, assets, and divisions of an organization

Which of th three finance and accounting decisions involve determining the best capital structure for the firm?

___________________ management deals with inputs, transformations, and outputs that vary across industries and markets.

The process whereby a firm determines the costs associated with organizational activities from purchasing raw materials to manufacturing products to marketing those products is called

Which of the following is the first step in devloping an IFE Matrix?