6167522
Beschreibung
Quiz von Atul Fegade, aktualisiert more than 1 year ago
|
Erstellt von Atul Fegade
vor etwa 8 Jahre
|
|
Frage 1
Frage
____________is the buying behavior of final consumers.
Antworten
-
Global purchasing
-
Business buying Behaviour
-
Reseller buyer behaviour
-
Consumer buyer behaviour
Frage 2
Frage
Why should one study consumer behaviour? |To stay in business by attracting and retaining customers?
Antworten
-
To benefit from understanding consumer problems
-
To establish competitive advantage
-
Because It is Interesting
-
All options are correct
Frage 3
Frage
Government Services can be also made better by understanding behaviour of its citizens.
Antworten
- True
- False
Frage 4
Frage
____________ basically refers to when a company discourage its customers to buy the product produced by them.
Antworten
-
Consumerism
-
Social Marketing
-
De-Marketing
-
Multi-level Marketing
Frage 5
Frage
We are what? we have would ____ be associated with which of the following concepts?
Antworten
-
Personality
-
A persons self-concept
-
Beliefs
-
Attitudes
Frage 6
Frage
What are the underlying roots of consumerism from following?
Antworten
-
The Performance gap
-
Impersonal and unresponsive marketing
-
Intrusion of privacy
-
All the options are correct
Frage 7
Frage
'A kid in a family imitating the bevahiour of his father' is an example of ____________ Learning.
Antworten
-
Formal Learning
-
Informal Learning
-
Technical Learning
-
School Learning
Frage 8
Frage
The learning of new or foreign culture is known as ____________.
Antworten
-
Acculturation
-
Unculturation
-
Deculturation
-
Enculturation
Frage 9
Frage
__________ is a type of symbolic activity consisting of a series of steps (multiple behavior) occurring in a fixed sequence and repeated over time.
Antworten
-
Rituals
-
Symbols
-
Learning
-
Culture
Frage 10
Frage
A television announcement or an advertising in a magazine is a Verbal Symbol.
Antworten
- True
- False
Frage 11
Frage
How Many stages are there in a traditional family life cycle?
Antworten
-
One
-
Three
-
Five
-
Six
Frage 12
Frage
Empty Nest stage in Family Cycle falls in ________________________
Antworten
-
Parenthood
-
Post Parenthood
-
Honeymooners
-
Dissolution
Frage 13
Frage
In ____________ approach selected demographic or socioeconomic variables concerning the individuals are studied to determine the social-class.
Antworten
-
Objective
-
Classic
-
Variable
-
Subjective
Frage 14
Frage
The upper class consists of :-_________________________
Antworten
-
Very small percent of the population
-
Very large percent of the population
-
50 percent of the population
-
30 percent of the population
Frage 15
Frage
__________ is the term used to designate all of the behaviour patterns associated with a particular status.
Antworten
-
Social Status
-
Role
-
Norms
-
Power
Frage 16
Frage
Reference Groups are those an individual uses in determining his judgement, beliefs & __________
Antworten
-
Norms
-
Assumptions
-
Behaviour
-
None of the Options
Frage 17
Frage
Full nest-I consists of ________________________
Antworten
-
Married couple with youngest children under 6 years
-
Married couple with children in the age of 6 to 12 years
-
Unmarried couples
-
Married couple with children more than 18 yrs in age
Frage 18
Frage
Putting a ketchup or Ghee on Paranthas daily is an example of ____________
Antworten
-
Beliefs
-
Customs
-
Rituals
-
Values
Frage 19
Frage
Culture does not differentiate between Necessity & Luxury needs of a consumer.
Antworten
- True
- False
Frage 20
Frage
Which of the following social institutions within society transmit the elements of culture from one generation to another generation?
Antworten
-
Family
-
Educational Institutions and House of worship
-
Mass Media & Virtual Communities
-
All the options are correct
Möchten Sie mit GoConqr kostenlos Ihre eigenen Quiz erstellen? eigenen Mehr erfahren.