Chapter 2 KEY TERMS

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Area of Responsibility II Plan Health Education/Promotion
Sara Panczyk
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Sara Panczyk
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Programs set of planned activities over time designed to achieve specific objectives
Program Planning process of identifying needs, establishing priorities, diagnosing causes of problems, assessing and allocating resources, and determining barriers to achieving objectives
Vision Statement one-sentence or one-phrase statement that describes the LONG TERM desired change stemming from the efforts of an organization or program
Program Mission Statement general focus or broad purpose of a program. It can be one sentence or a short narrative.
Goals general, long-term statements of desired program outcomes and provide the direction upon which all objectives are based
Objectives Small, specific, and measurable statements that describe changes in behavior, attitude, knowledge, skills, or health status that will occur in the intervention group as a result of the program. Enable the goal to be met
Community-based Organization (CBO) public or private, nonprofit organization of demonstrated effectiveness that is representative of a community and provides educational or related services to individuals in a community
Coalition group of diverse organizations and constituencies working together toward a common goal
Cultural competence/competency ability to understand, communicate with, and effectively interact with people across cultures. 1. awareness of one's own cultural worldview 2. attitude towards cultural differences 3. knowledge of one's orientation affects different professional practices and relationships
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