988000
Beschreibung
Karteikarten von Charlotte Holland, aktualisiert more than 1 year ago
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Erstellt von Charlotte Holland
vor mehr als 10 Jahre
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| Frage | Antworten |
| Sherlock Producers | Mark Gatiss Stephen Moffat |
| Sherlock Production Companies (x3) | Hertswood Films BBC Wales WGBH (link w. PBS) |
| Sherlock Release Date | 25th July 2010 |
| Sherlock Broadcast Channel | BBC |
| Sherlock Stars | Benedict Cumberbatch Martin Freeman |
| Sherlock Marketing and Promotion | viral marketing campaign Watson's Blog, Molly Hooper's Diary, The Science of Deduction Twitter and Facebook - generate new fans audience interaction w. hashtags interactive 60sec trailer w. clickable hotspots |
| Sherlock Genre | setting - normally small villages/towns characters - main detective and sidekick, respected in their fields, clothing association (deer stalker hat + long coat) themes - murder, stand along episodes - sherlock has a big underlying narrative arc narrative - slow paced (appealing to older people) - sherlock is v. fast paced - elongated enigma |
| Sherlock Background and Context | national treasure low risk - pre sold audience high risk - not up to audience standard use original stories modified to fit 21st century the most adapted literary figure of all time |
| Sherlock Narrative | narrative speed = fast to match Sherlock's thought process exciting/engaging to watch so fast - elongated enigma |
| Sherlock Representation | lack of representation of women - BUT original stories had few females, producers have tried to add reoccurring females (Molly, Sally, Sarah). S02E01 - Propps Theory - Sherlock is hero, Mrs Hudson is damsel in distress and American (Neilson) is villain |
| Sherlock Audience Response | won a BAFTA for best drama series massive hype built up between series 2 and 3 Massive following on Twitter and Facebook |
| Sherlock Audience Targeting | modern approach - manages to retain traditionalist fans and generate new fans subtle links to drug use famous deer-stalker hat episode titles taken from original stories 221B Baker Street subtle nods to Dr Who ("I prefer my doctors clean shaven) - Stephen Moffat |
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