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27. People process information better in bite-sized chunks
Description
Mind Map on 27. People process information better in bite-sized chunks, created by Rachel Ivan on 08/22/2018.
Mind Map by
Rachel Ivan
, updated more than 1 year ago
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Created by
Rachel Ivan
over 6 years ago
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Resource summary
27. People process information better in bite-sized chunks
Progressive Disclosure
Giving only the information that is important progressively (so the most important information first and then secondary afterwards, etc)
Don't count the clicks
People don’t care about how much they have to click, just that the information they’re getting is easy to understand.
Know who needs what & when
For progressive disclosure to work, you have to do your research to understand what people want to know first
History
It was used by J.M.Keller as he came up with the ARCS model (Attention, Relevance, Confidence and Satisfaction) in the early 1980’s
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