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TECNOLOGIA EN DIRECCION DE VENTAS

Description

TECNOLOGIAS-VENTAS

Mind Map by david latacumba, updated more than 1 year ago

	Created by david latacumba almost 6 years ago

Resource summary

TECNOLOGIA EN DIRECCION DE VENTAS

PLAN DE MERCADA
1. RESUMEN EJECUTIVO
2. FUERZAS COMPETITIVAS
  1. PRODCUTOS SUSTITUTIVOS
    1. PROVEEDORES
      1. NUEVOS COMPETIDORES
        RIVALIDAD ENTRE EMPRESAS COMPETIDORAS
3. ANALISIS SITUACIONAL
  1. MATRICES
  2. ANALISIS INTERNO
  3. MESO AMBIENTE
  4. ANALISIS EXTERNO
4. OBJETIVO
  1. SUMINISTRAR INFORMACION VALIOSA SOBRE LOS VOLUMENES DE LA DEMANDA Y LA POSIBILIDAD DE OFRESER UN PRODUCTO QUE SEA COMPETITIVO EN EL MERCADO
5. ESTRATEGIAS
  1. PROMOCION
    1. PLAZA
      1. PRODUCTO
        PRECIO

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