20606310
Description
Mind Map by Grace Trimble, updated more than 1 year ago
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Created by Grace Trimble
almost 5 years ago
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95 - Mood Influences the Decision
Making Process
- There are two main types of decision making
- Intuitive
- Making decisions off of instinct of current mood
- People value a product at a higher value if they're
making a first impression decision while in a happy mood.
- People value a product at a higher value if they're
making a first impression decision while in a happy mood.
- Making decisions off of instinct of current mood
- Deliberate
- Making decisions off of logic and experience
- People in a sad mood will rate a product as being more valuable if they are asked to make the
decision in a more deliberate way.
- People in a sad mood will rate a product as being more valuable if they are asked to make the
decision in a more deliberate way.
- Making decisions off of logic and experience
- Intuitive
- You can influence someone's mood in a lot of different ways.
- Videos
- Images
- Text, Sound
- If you influence people’s mood, you can suggest them to think about their
decision-making process. This can result in a higher estimation of the value of
a product or service.
- Videos
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