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Entorno de la mercadotecnia

Description

Mind Map on Entorno de la mercadotecnia, created by Zamo Varela on 27/05/2015.

Mind Map by Zamo Varela, updated more than 1 year ago

	Created by Zamo Varela about 9 years ago

18

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Resource summary

Entorno de la mercadotecnia

Ambiente Externo
1. Factor Economico
2. Demografia
  1. Edad
  2. Distribucion
  3. Crecimiento
3. Competencia
4. Factor Sociocultural
  1. Valores
  2. Creencias
  3. Cambios en el pensamiento
5. Tecnologia
  1. Cambios Rapidos
6. Leyes y Regulaciones
  1. PROFECO
Ambiente Operativo
1. Proveedores
2. Competencia
3. Factores Economicos
  1. Inflacion
  2. Tasas de interes
  3. Endeudamiento
4. Leyes y Regulaciones
5. Demografia
6. Factor Sociocultural
7. Tecnologia
8. Mercado
9. Intermediarios

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