Concentrated ONLY directly
observable & dismissed
research into workings of
mind as unscientific (like
Psychoanalysis & Cognitive)
Focuses on the way
objects or events in the
environment come to
control behaviour
through learning.
B. F. Skinner observed that
behaviour can be controlled by
environmental circumstances that
either increase (reinforce) or decrease
(punish) their likelihood of occurring.
John B Watson
Ivan Pavlov
Behaviourism suggests that all
behaviour can be explained by
environmental causes rather
than by internal forces.
Behaviourism is focused on
observable behaviour.
Theories of learning including
classical conditioning and
operant conditioning were the
focus of a great deal of
research.
Basic Principle -
Behaviour is learned
and selected by its
environmental
consequences.
Metaphor - Humans & other
animals are like machines;
the mind is like a black box
Method - Experimentation with
humans & other animals