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60863
Time to Rebrand
Description
A-Levels Geography (Rebranding) Mind Map on Time to Rebrand, created by Jodie Goodacre on 29/04/2013.
No tags specified
geography
rebranding
geography
rebranding
a-levels
Mind Map by
Jodie Goodacre
, updated more than 1 year ago
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Created by
Jodie Goodacre
over 11 years ago
155
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Resource summary
Time to Rebrand
Rebranding
Developing a place to reposition its image and change peoples perception
Regenerating
Positively transforming the economy of a place that has displayed symptoms of decline
Reimaging
Positively changing the standing and reputation of a place through specific improvments, e.g. increasisng cultrual identity
Environmental focus
Social focus
Economic focus
Political focus
Cities in decline
The increasing costs of upkeep, development and remodelling of central business districts
Many CBDs are becoming increasingly congested, inaccessible and expensive
Loss of retailing function from CBDs to out-of-town shopping centres
Loss of officies and commercial functions from city centres to suburban and edge-of-town locations, such as prestige science parks
City centres are perceived as dirty and unsafe, with an ageing environment and poor infrastructure
Rise in car ownership leads to increased personal mobility and the rise of leisure shopping
Planning policies can encourage urban expansion and provide developments 'out-of-town'
City councils, determinded to attract new industry investment, offer greenfield sites for development
Companies find peripheral locations cheaper, and nearer affluent customers and staff in the suburbs
The costs of development and upkeep of CBDs are high
Urban sprawl
Investors are attracted by peripheral sites
Notting Hill
Creative industries generate around £21 billion per year
Employ approx 500,000 people
The film 'Notting Hill' was a catalyst for improvment
Countryside Decline
Lack of Transport
Poor Infrastructure
Agricultural change
Moving away from government supported agriculture
Issue of affordable housing
Pockets of local depopulation
Post-production transition
Disappearance of rural services
Coastal Decline
Non-diverse economy
Ease of travel make UK coasts less attractive
Decline in Tourism trade
Difficult to attract private investment
Decline in traditional industries
Inaccessability
Poor housing
Poor health
Low wages
High crime
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