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ECONOMÍA DE LA EXPERIENCIA

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Comercio y Marketing Mind Map on ECONOMÍA DE LA EXPERIENCIA, created by Camila Cupelo on 29/03/2017.
Camila Cupelo
Mind Map by Camila Cupelo, updated more than 1 year ago
Camila Cupelo
Created by Camila Cupelo over 7 years ago
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Resource summary

ECONOMÍA DE LA EXPERIENCIA
  1. EXPERIENCIA
    1. OFERTA
      1. PERSONAL
        1. MEMORABLE
          1. RECUERDOS
          2. INVOLUCRA CLIENTES
            1. HUÉSPEDES
            2. TEATRALIZACIÓN
              1. EMOCIONES
                1. DIVERSIÓN
                  1. SORPRESAS
                    1. ENTRETENIMIENTO
                      1. SENSACIONES
                        1. SENTIDOS
                  2. COMMODITIZACIÓN
                    1. IGUALDAD

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