How People Decide Quiz

Description

Study guide quiz over Chapter 10: "How People Decide"
Brooke Foote
Quiz by Brooke Foote, updated more than 1 year ago
Brooke Foote
Created by Brooke Foote over 5 years ago
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Resource summary

Question 1

Question
What are some of the unconscious factors that effect our decisions?
Answer
  • Fear of Loss
  • Pay off social debts
  • Pressure from the in-laws
  • Reviews
  • Your persona
  • other's fears

Question 2

Question
People need to verbalize their conscious reasons for a decision.
Answer
  • True
  • False

Question 3

Question
Information is like [blank_start]dopamine[blank_end].
Answer
  • dopamine
  • cyanide
  • oxytocin
  • serotonin

Question 4

Question
What reacts first to information?
Answer
  • body
  • mind

Question 5

Question
We suffer from a paradox of [blank_start]choice[blank_end].
Answer
  • choice

Question 6

Question
How many choices should you limit someone to?
Answer
  • 1-2
  • 2-3
  • 3-4
  • 4-5

Question 7

Question
When updating a website or other area, you should fully replace everything.
Answer
  • True
  • False

Question 8

Question
Both animals and people will go down a path with more choices than a direct path.
Answer
  • True
  • False

Question 9

Question
Which of these are prestige items and thus do not fall under the "time>money" rule?
Answer
  • Lemonade
  • Chanel make-up
  • Designer bags
  • Fast Food
  • Payless shoes

Question 10

Question
Time implies personal [blank_start]connection[blank_end] and [blank_start]experience[blank_end].
Answer
  • connection
  • experience

Question 11

Question
What are the two types of decision styles?
Answer
  • Intuitive
  • Deliberate
  • Logical
  • Mindful

Question 12

Question
Mood is hard to influence.
Answer
  • True
  • False

Question 13

Question
If people are happy, they will rate things with a higher value if they use [blank_start]intuitive[blank_end] decision making. If people are [blank_start]sad[blank_end], they will rate things with a higher value if they use [blank_start]deliberate[blank_end] decision making.
Answer
  • intuitive
  • sad
  • deliberate
  • mad
  • apathetic

Question 14

Question
Which should come first?
Answer
  • Relevant data
  • Personal opinions
  • First impressions
  • What happened over the weekend

Question 15

Question
Two heads are better than one when disagreements can be freely discussed.
Answer
  • True
  • False

Question 16

Question
What action do all leaders take in a group?
Answer
  • Speak first
  • Give the floor equally to all members
  • Pick the idea
  • Dominate the entire conversation

Question 17

Question
You should always go with the first solution presented.
Answer
  • True
  • False

Question 18

Question
What can be done to help ideas be viewed without group bias?
Answer
  • Write them down before the meeting and circulate them.
  • Let one person go at a time.
  • Let the most senior member go first
  • Pull ideas out a fishbowl

Question 19

Question
Looking to others to decide what to do is called [blank_start]social validation[blank_end].
Answer
  • social validation
  • peer pressure
  • Rorschach effect
  • Group think

Question 20

Question
When more people are present, a person is more likely to act on their own.
Answer
  • True
  • False

Question 21

Question
What are some examples of social validation in design?
Answer
  • reviews
  • testimonials
  • ratings
  • Influencers

Question 22

Question
Everyone is affected by unconscious influences.
Answer
  • True
  • False

Question 23

Question
Believing you are not affected by influences as much as others is called [blank_start]third party effect[blank_end].
Answer
  • third party effect

Question 24

Question
By putting a product behind glass, do you increase or decrease it's perceived value?
Answer
  • Increase
  • Decrease

Question 25

Question
Put these in order from least perceived value to greatest perceived value: [blank_start]text[blank_end], [blank_start]pictures[blank_end], [blank_start]physical product behind glass[blank_end], [blank_start]physical product[blank_end]
Answer
  • text
  • pictures
  • physical product behind glass
  • physical product
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