20119926
Descripción
Test por Stephanie Moore, actualizado hace más de 1 año
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Creado por Stephanie Moore
hace alrededor de 5 años
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Pregunta 1
Pregunta
A relatively enduring organisation of beliefs, feelings and behavioural tendencies towards socially significant objects, groups, events or symbols.
Respuesta
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Attitude
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Personality
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Attribute
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Cognition
Pregunta 2
Pregunta
A group of attitude theories stressing that people try to maintain internal consistency, order and agreement among their various cognitions.
Respuesta
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Cognitive Consistency Theories
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Cognitive Dissonance Theory
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Balance Theories
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Internal Consistency Theories
Pregunta 3
Pregunta
People prefer attitudes that are consistent with each other over those that are inconsistent. A person (P) tries to maintain consistency in attitudes to, and relationships with, other people (O) and elects of the environment (X).
Respuesta
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Balance Theory
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Sociocognitive Model
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Induced Compliance
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Information Integration Theory
Pregunta 4
Pregunta
An unpleasant state of psychological tension generated when a person has two or more cognitions (bits of information) that are inconsistent or do not fit together.
Respuesta
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Cognitive Dissonance Theory
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Effort Justification
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Information Integration Theory
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Self-perception Theory
Pregunta 5
Pregunta
Inconsistency is experienced when a person makes a considerable effort to achieve a modest goal.
Respuesta
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Effort Justification
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Free Choice
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Induced Compliance
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Spreading Attitude Effect
Pregunta 6
Pregunta
The process of forming our attitudes, mainly from our own experiences, the influences of others and our emotional reactions.
Respuesta
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Forming Attitudes
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Modelling
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Attitude Strength.
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Attitude Stability
Pregunta 7
Pregunta
Repeated exposure to an object results in greater attraction to that object.
Respuesta
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Mere exposure effect
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Direct experience
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Continuous exposure effect
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Experience effect
Pregunta 8
Pregunta
Pairing a neutral stimulus with a unconditioned stimulus.
Respuesta
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Classical conditioning
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Operant conditioning
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Stimulus exposure
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Instrumental conditioning
Pregunta 9
Pregunta
A liked or disliked person (or attitude object) may affect not only the evaluation of a second person directly associated but also others merely associated with the second person.
Respuesta
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Spreading attitude effect
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Shared evaluation effect
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Associated attitude effect
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Object transference
Pregunta 10
Pregunta
Tendency for a person to reproduce the actions, attitudes and emotional responses exhibited by a real-life or symbolic model.
Respuesta
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Modelling
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Observational learning
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Vicarious learning
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Vicarious reinforcement
Pregunta 11
Pregunta
Idea that you gain knowledge about yourself by making an attribution or explanation of your own behaviour.
Respuesta
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Self-perception theory
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Forming attitudes
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Modelling
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Insight
Pregunta 12
Pregunta
Paring reinforcement or punishment with a behaviour to either increase or decrease the strength of behaviour.
Respuesta
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Operant conditioning
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Classical conditioning
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Stimulus strength
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Observational learning
Pregunta 13
Pregunta
Message intended to change an attitude and related behaviours of an audience.
Respuesta
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Persuasive Communication
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Semantics
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Attention Comprehension
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Moderating
Pregunta 14
Pregunta
The point of origin of a persuasive communication.
Respuesta
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Source
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Message
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Audience
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Communicator
Pregunta 15
Pregunta
Communication from a source directed to an audience.
Respuesta
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Message
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Source
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Audience
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Signal
Pregunta 16
Pregunta
Intended target of a persuasive communication.
Respuesta
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Audience
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Message
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Source
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Receiver
Pregunta 17
Pregunta
When people attend to a message carefully, they use a central route to process it; otherwise they use peripheral route.
Respuesta
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Elaboration-likelihood model
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Heuristic-systematic model
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Resistance to Persuasion
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Systematic processing
Pregunta 18
Pregunta
When people attend to a message carefully, they use systematic processing; otherwise they process by using heuristics (mental short cuts).
Respuesta
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Heuristic-systematic model
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Semantic processing
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Elaboration-likelihood model
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Attitude strength
Pregunta 19
Pregunta
People try to protect their freedom to act. When they perceive that this freedom has been curtailed, they will act to regain it.
Respuesta
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Reactance
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Resistance
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Forewarning
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Inoculation effect
Pregunta 20
Pregunta
Advance knowledge that one is to be the target of persuasion attempt. Often produces resistance to persuasion.
Respuesta
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Forewarning
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Reactance
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Inoculation effect
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Attitude accessibility
Pregunta 21
Pregunta
What are some functions of attitudes? (pick all that apply)
Respuesta
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Saves cognitive energy
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Knowledge
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Instrumentality
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Ego offence
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Value defensiveness
Pregunta 22
Pregunta
A variable that qualifies an otherwise simple hypothesis with a view to improving its predictive power.
Respuesta
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Moderator variable
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Confounding variable
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Contributing variable
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Hypothesis variable
Pregunta 23
Pregunta
A variable that qualifies an otherwise simple hypothesis with a view to improving its predictive power.
Respuesta
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Moderator variable
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Confounding variable
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Contributing variable
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Hypothesis variable
Pregunta 24
Pregunta
Variables relating to characteristics of the source that significantly affect how acceptable the message will be perceived.
Respuesta
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Credibility
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Physical appearance
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Familiarity
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Similarity
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Gender
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Individual differences
Pregunta 25
Pregunta
Variables that affect how persuasive a message is.
Respuesta
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Repetition
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Facts
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Feelings
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Framing
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Sadness
Pregunta 26
Pregunta
What variables from the audience affect the message's persuasiveness?
Respuesta
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Self-esteem
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Age
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Prior beliefs
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Generosity
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Technology
Pregunta 27
Pregunta
A way of making people resistant to persuasion. By providing them with a diluted counter-argument, they can build up effective refutations to a later, stronger argument.
Respuesta
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Inoculation effect
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Attitude accessibility
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Persuasive communication
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Elaboration-likelihood model
Pregunta 28
Pregunta
Based on attitude bolstering, Resistance could be strengthened by providing additional arguments that back up the original beliefs.
Respuesta
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Supportive defence
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Inoculation defence
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Supportive offence
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Inoculation offence
Pregunta 29
Pregunta
Employs counter-arguments and may be more effective. A person leans what the opposition’s arguments are then hears them demolished.
Respuesta
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Inoculation defence
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Inoculation offence
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Supportive defence
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Supportive offence
Pregunta 30
Pregunta
How easy an attitude comes to mind.
Respuesta
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Attitude accessibility
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Attitude strength
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Attitude persuasion
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Attitude reluctance
Pregunta 31
Pregunta
How strong someone’s attitude is.
Respuesta
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Attitude strength
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Attitude accessibility
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Attitude persuasion
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Attitude reluctance
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