You're pretty happy after those dogs, right?
Look at this kitty------>
Did you know piglets can fit in teacups? Go ahead, go look it up
Point made, moving on
Deliberate Decisions Style:
This style makes a list of pros and cons
They ask, "What does logic say?"
Examples:
Sherlock
Spock
Intuitive Decision Style:
This style listens to the voice in their heads
They ask, "What does your gut say?"
Examples:
Captain Kirk
Thor
Diapositiva 4
Mood and Decision Making
People rate things higher if they can use their natural decision making style
HOWEVER, there's a connection between mood and decision making style
If a person is HAPPY and they use INTUITIVE decision making, they will rate the product higher in value
if a person is SAD and they use DELIBERATE decision making, they will rate the product higher in value
As a designer, you can control how a person feels and how what style they make a decision (don't let the power corrupt you)