119501
Descripción
Fichas por sinulienka, actualizado hace más de 1 año
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Creado por sinulienka
hace más de 11 años
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| Pregunta | Respuesta |
| Prose | A way of writing that is quite lengthy rather than in bite-size chunks. It is written in full sentences and can be in quite long sections like a book. |
| Publication | A printed text which is published like a magazine, or newspaper |
| Puff | words and phrases that appear on the front of a magazine that make the magazine seem important or exciting |
| Pun | A play on words, often humourous |
| Racial Stereotype | An exaggerated, old fashioned view of a particular ethnic group based on often incorrect assumptions people have made. For example a common racial stereotype is that black people are associated with crime. |
| Readership | The number of people who actually read / use a text |
| Reader Profile | A detailed description of the typical reader of a text. This might include things like their age, gender, race, hobbies, interests, style, personality, financial status, etc |
| Retweet | When someone reposts a message from another Twitter user |
| Rollover | A portion of a website which changes if the user hovers the mouse over the top of it. |
| Sans Serif Font | a style of font / typeface that does not have any fancy elements and is very simple in style eg Calibri / Arial |
| Scrolling Text | a portion of text on a website that is in a box, and can be scrolled through |
| Serif Font | a style of font / typeface that has some fancy elements eg curly ends, squiggles, small marks on the stems of the letters eg. Script and engravers |
| Social Networking Sites / Social Media | websites where people can connect with other people, making friends with them, and following them in some way eg Facebook, Twitter. |
| Standfirst | A small written introduction to an article that normally appears at the top of an article, slightly separate to the main body of text and in a bolder font. |
| Strapline | A small sentence, found underneath the headline of an article, giving some more information about an article, often in a contrasting colour |
| Subgenre | Like a genre (a type of something) but smaller and more individual. For example Rock is a genre. But with “rock” there are subgenres including soft rock, heavy rock, alternative rock, glam rock, punk rock etc. |
| Skyline | A strip of colour or text at the top of a magazine front cover that advertises something inside |
| Synergy | The use of multiple media platforms to advertise something. For example film companies use synergy to advertise their films as they have trailers, websites, apps, games etc |
| Tags | way of categorising pages on a website or blog. So the writer could tag an article with words such as pop and news and then users could sort the articles by tag and only view the articles featuring the word pop. |
| Thumbnail | Refers to a small image. Often when these are found on a website, they act as hyperlinks to other pages or a full size image. |
| Trending | Topics that fans are getting excited about. Used on Twitter a lot based on what people are putting in their hashtags. For example, Justin Bieber is often “trending” on twitter. |
| Typeface | Another word for font |
| Unique Selling Point | Something about the product which is unique / special and would make people want to read the magazine |
| Updateable page | a web page which can have its content changed regularly |
| User Generated Content | Anything which has been submitted by a reader / user themselves eg a letter, a photo, a comment, a video etc |
| Web Banners | a rectangular shaped advertisement on a website, normally at the top or side of a page and often advertising something from a different website. Eg you might be on a film website for James Bond and see a web banner for watches. |
| House Style | a type of design that is particular to that magazine / website and is used regularly. It can be recognisable to a reader / user. For example Kerrang magazine uses the house style of black and red throughout, along with aggressive, informal language, and a large bold typeface. |
| Hyperlinks | Clickable portions of a website that take the user to another page either of the same website or a different one. Could be words or pictures. |
| Iconography | images and objects associated with particular genres. |
| Ideologies | a set of beliefs or values that are held by a company, person or product. For example the ideologies in one magazine might suggest that money and power are important aspects of a person’s life. Another magazine might have ideologies that suggest that life should be about being unique and individual etc |
| Incentive | Something that makes someone want to do something. Magazines offer incentives to audiences to buy magazines, click on different pages.. It could be anything such as a free gift, a powerful word, the suggestion that they will be getting something exclusive etc |
| Jargon | language which is quite technical or specialist and is often only understand by people who specialise in that subject |
| Label | A music company that represents singers / bands. For example Sony, Universal etc |
| Layout | The way the magazine / website is designed and set out |
| Letters Page | A page on a magazine or website where readers can send in their own letters asking questions, pointing out mistakes, discussing issues etc |
| Low Production Values | Something which doesn’t seem as though it cost much money. It might be made using cheap materials, have low quality pictures, poor printing etc.. |
| Mainstream | Something which is aimed at a large audience |
| Market research | Research done into readers / users to find out more about what they want |
| Masthead | the title of a magazine |
| Matt paper | a type of paper that is not shiny, like the paper used in a newspaper. |
| Merger | Where two companies combine into one |
| Mise-En-Scene | Includes visual elements in an image such as costumes, props, lighting, locations, colours, facial expressions, body language etc |
| Mode of Address | the tone the magazine / website takes in its articles. What way does it speak to its readers? Does it have an informal mode of address? An aggressive mode of address? A fun, lighthearted one? |
| Navigation Bar | A bar either at the top or the side of a website, with different tabs / buttons, that allows users to find their way around the main sections of a website. |
| Niche | Something that is aimed at a small, unique audience rather than a large mainstream audience |
| Nostalgic | Looking back at something in the past in a fond way |
| Opinion Leaders | People who are looked up to in society by others, people’s whose opinions are valued eg celebrities, etc |
| Papped Imaged | a photo where the subject is not posing, and often does not know the photo was being taken |
| Pin-up | Someone who is attractive, and whom people will want to have on posters to put on their walls so they can idolise them |
| Posed Image | a photo where the subject has posed for the camera |
| Amateur | something that is made by a normal person, not a professional |
| Alliteration | The use of one constant letter repeated several times in a phrase eg. ''Richard Rocks Rio!' |
| Banner | a strip of colour containing text or pictures that appears at the bottom of the magazine front cover to advertise something inside |
| Banner Advert | A rectangular shaped box on a website, normally filled with an advert |
| Boxout | a coloured shape used to separate some text from the rest, often to make it stand out |
| Byline | The name of the journalist that appears somewhere on the article page |
| Captions | words that accompany a picture to make it clear what it is of, who is in it etc. Same as anchorage. |
| Circulation | the number of magazines that are sold per week, fortnight or month (depending on how often the magazine comes out) |
| Column | writing which is in narrow vertical text boxes, placed next to each other |
| Connotation | Another word for “hidden meaning” of something. For example, the connotation of the colour red is danger and passion. |
| Contents Page | a page normally near the beginning of the magazine that lists all the things that are in the magazine along with their page numbers so people can find them easily. |
| Controversial | when something has caused lots of disagreements or arguments |
| Conventions | common features. For example the conventions of rock music are guitars, and the colours black and red. |
| Convergence | The recent process of technologies developing further and further so we can do more things with one piece of equipment. Eg on my iphone I can call people, message people, email, video, take photos, shop, etc |
| Coverlines | Refers to the titles of articles that are often put on the front cover of the magazine to entice and audience into buying the magazine |
| Covermount | A free gift attached to the front of the magazine |
| Cover Price | The price of the printed magazine |
| Cross Media Ownership | When a company owns other types of media platforms such as a magazine company also owning a tv station. |
| Cross Media Promotion | when a company that owns other types of media platforms uses them to promote / advertise one of their products. For example Kerrang magazine might be advertised on Kerrang TV. |
| Demographic | The type of audience for a product. For example the demographic for one magazine might be 16-24 year olds, mostly male, with an interest in mainstream rock. |
| Distribution | The process of getting a media product from the company to the audience. This includes things like advertising, promotion, sending it to shops etc |
| Early Adopters | Audiences who are eager to try the newest thing. They can be relied upon to use your website / product first and will spread the word about it to others. |
| Editors | The people who are in charge of checking the final versions of articles / pages and making any last minute changes before it gets printed / published |
| Editorial | an article that is based on opinion of the journalist. For example an article about Lady Gaga and how fabulous her fashion sense is, would be an editorial as it is based on someone else’s opinions rather than facts or interviews etc.. |
| Emotive | Something that is designed to make the audience / reader feel emotion. |
| Exclusives | Something that cannot be found in any other magazine. For example a magazine might have an exclusive story about a band breaking up that no other magazine has found out about. It makes the magazine seem special. |
| Feature Story | a lengthy article, that is not just news, but a more in depth story. Often the main article of a magazine |
| Flash | A coloured shape on the front of a magazine such as a circle or a star used to highlight important information |
| Flash Elements | animation or moving graphics on a website |
| Forum | a section of a website where users can come together to having online conversations about different topics (threads) |
| Freebies | Free gifts offered to readers on the front of a magazine such as a free CD etc. Also known as a covermount |
| Freezine | a magazine that is free |
| Gender Stereotype | An exaggerated, old fashioned view of women or men based on often incorrect assumptions people have made. For example a popular gender stereotype is that men should be aggressive and powerful, and enjoy past times such as football and drinking beer. |
| Genre Iconography | things that signify a particular genre. For example, guitars and tattoos / piercings are genre iconography of rock and metal music. |
| Gig | A concert or performance that a band / artist gives in public |
| Glossy paper | paper that is shiny and used quite often in magazines |
| Hashtag | something used to identify what your Tweet is about. For example you might tweet about Justin Bieber and then add the hashtag #BieberFever |
| Hierarchy | an arrangement of people where some are clearly more important than others. For example in a magazine, it might become clear that there is a hierarchy of celebrities where some are given much more space than others for stories |
| Highbrow | A media product that is judged to be educational, intellectual, and special |
| High Production Values | omething which seems like it might have cost quite a bit of money to make. For example it might be produced on high quality glossy paper, with high quality pictures etc |
| Hit rate | the counter on a website that records how many people have visited the site |
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