81. The more difficult something is to achieve, the more people like it.

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Fichas sobre 81. The more difficult something is to achieve, the more people like it., creado por Ashley Rice el 20/01/2020.
Ashley Rice
Fichas por Ashley Rice, actualizado hace más de 1 año
Ashley Rice
Creado por Ashley Rice hace más de 4 años
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Pregunta Respuesta
Cognitive Dissonance Theory Going through a painful or difficult process to get into a group, makes you want to believe that the group is important and worth the pain you went through to get in.
Scarcity & Exclusivity It makes you think that you will be missing out on something if there is a chance that you won't get in.
Example: Fraternities My brother told me about some of the hazing he went through to get into his fraternity. I asked him why he went through that and he said, "It made us all feel like we were a part of something. Going through that brings you closer together."
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