BEFORE CHANGE:
-Restraining Forces = Driving Forces
DURING A CHANGE:
-Less Restraining Forces and More Driving Forces
AFTER CHANGE:
-Restraining Forces = Driving Forces
UNFREEZING - The change agent produces disequilibrium between the driving forces and the restraining forces.
FREEZING - A change process in which systems and conditions are introduced that reinforce and maintain the desired behaviours.
Resisting Forces
Direct
Costs
Nota:
Resources, personal status, and career opportunities might necessarily be removed.
Saving
Faces
Nota:
Some people resist change as a political strategy to "prove" that the decision is wrong or that the person encouraging is incompetent.
Fear of the
unkown
Nota:
People resist change out of worry that they cannot adjust to the new work requirements. This fear of the unknown increases the risk of personal loss.
Breaking
routines
Nota:
This means that the employee needs to abandon habits and routines that are no longer appropriate.
Minimizing Restraining Forces
Nota:
Restraining Forces - Resistance to Change
Communication
Customer complaint letters
shown to employees
Nota:
-Time consuming
-potentially costly
Learning
Learn how to work in team
as company adopts a team
based structure
Nota:
-Time consuming
-Potentially costly
Employee
Involvement
Company forms
task force to
recommend new
customer service
practices
Nota:
-Very time consuming
-Might lead to conflict and poor decisions if the employee's interests are incompatible with the organizations needs
Stress
Management
Employees attend
sessions to discuss their
worries about the change
Nota:
-Time consuming
-Potentially costly
-Some methods might be ineffective for all or some employees
Negotiation
Employees agree to
replace strict job
categories with
multi-skilling in return for
increased job security
Nota:
-May be expensive
-Tends to produce compliance but not commitment to the change
Coercion
Company president
tells managers to "get
on board" the change
or leave
Nota:
-Can lead to more subtle form of resistance
Driving Forces
This could happen due to new competitors or
technologies, evolving workforce expectations,
or a host of other environmental changes
FOUR-D MODEL
Discovery
Identifying the
best of "What is"
Dreaming
Envisioning
"what might be"
Designing
Engaging in
dialogue about "what
should be"
Delivering
Developing objectives
"what will be"
THREE ETHICAL ISSUES IN ORGANIZATIONAL CHANGE
Risk of violating
individual privacy rights
Some change activities
potentially increase
managements power
Organizational change
interventions undermine the
individual's self esteem