81. The more difficult something is to achieve, the more people like it

Question	Answer
Mental discomfort experienced by a person, holding two or more contradictory beliefs, ideas, or values leading to a person’s belief contradicting with evidence they believe is true.	Cognitive Dissonance Theory, developed by Leon Festinger, a psychologist.
If a task is difficult to do, then not many people can do it, so I must do it.	Example of cognitive dissonance theory
Cognitive Dissonance Theory presented by the Dilbert comic strip.	Image: Dilbert Cognitive Diss (binary/octet-stream)
Cited Image Source	“Cognitive Dissonance and Why You're Not As Good a Teacher As You Think.” The Jose Vilson, 29 Sept. 2010, thejosevilson.com/cognitive-dissonance-and-why-youre-not-as-good-a-teacher-as-you-think/.

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	Created by Edward Perez about 6 years ago