LifeMatrix

Description

LifeMatrix in flashcard form. Exciting!
Matt Savage
Flashcards by Matt Savage, updated more than 1 year ago
Matt Savage
Created by Matt Savage over 8 years ago
12
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Resource summary

Question Answer
Tribe Wired Digital, free spirited, creative young singles
Fun / Atics Aspirational, fun-seeking, active younger people
Dynamic Duos High involvement power couples
Priority Parents Family values, media strongly dominates their lives
Home Soliders Home centric, home oriented, materially ambitious
Renaissance Women Active, caring, affluent, sometimes mothers, aged over 30
Rugged Traditionalists Traditional male values, and love of outdoors
Struggling Singles High aspirations, low economic status
Settled Elders Devout, older, sedentary lifestyles
Free Birds Vital, active, altruistic seniors
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