7910588
Description
Mind Map by Fanny luna, updated more than 1 year ago
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Created by Fanny luna
over 7 years ago
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The Bases for Segmentation
- over the years , variables have been used as bases for market segmentation
- Infrormation typically encountered
- case: approach
similar to a strategy
of productos .
- Differents to the writtens in the area
- It Summed up in 4 categories
- *Geographic
and
geodemographic
*Demographic
*Behavioural
*Psychographic
- *Geographic
and
geodemographic
*Demographic
*Behavioural
*Psychographic
- It Summed up in 4 categories
- Differents to the writtens in the area
- Infrormation typically encountered
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