How did our media product
attract/address audience?
Story
Our story is loosely based on Foucault's "Madness and Civilization" - this can attract and address
leftist academic and philosophical audience. An example for Foucault's appeal among this subculture
can be clear seen in the academic appeal to 'Fight Club' - because it address Foucault's concept of
biopolitics
Screenshot from an academic event
Story can also appeal indie audiences looking for marginal film experiences. Our story is
counter-cultural and challenging in nature as it follows psychological state of a 'challenged' person in
positive way.
Crystal Fairy is an example of
marginal film experience that subverts
the value system
Visual Aesthetics
Our film uses lot of visual effects that can be attractive to the audience. We use a cloning effect-
which shows two sides of ones personality. This is thematically and visually attractive.
Screenshot from our film- Visual effects.
Primer- example indie movie that used clever visual effects- created a cult following
We use a specific colour scheme.We're using a dark and saturated colour effect mixed up with a
dream effect. This dark theme is generically address the audience of psychological films.
Color Scheme reference
Generic Conventions
Our generic style can be challenging in nature. The visual and thematic scheme we follow is inspired
loosely from 'Dead Man Shoes'- this film is one of the indie master piece - and has a generally huge
cult following. This inspiration can attract and address the same audience to an extend.