LIDL as a business needs supply from a cohort of suppliers that they are loyal to
,THUS LIDL has their own suppliers which supply raw materials such as
tomatoes,patotoesETC.
THEY ALSO HAVE MILK PROVIDED BY SUPPLIERS,
manufactured goods
LIDL has his own price strategy which help them to attract as many
customers as possible, they have competitors such as ALDI which they have
to compete with, so they use their USP which is aim to a large amount of
household with limited amount of budget.
according to BBC news 2015 LIDL has been
classified as a growing business over the last
three years along with their competitors ALDI.
LIDL use news papers ,article and
advertisement to promote or inform of a
new product which they are to sell in their
stores, so this is particularly important to
LIDL also to attract customers ETC.
in the mirror website article 2015
stated that LIDL will be the first
supermarket to pay living wages to
its employees
LIDL shareholders give their opinion on the business, make
decision at a certain level ,they participate by purchasing
shares within LIDL
if LIDL were not a successful business the
shareholders will not buy shares from LIDL because of
risks.
THE COMMUNITY IS A MAJOR FACTOR OF A
BUSINESS, THIS IS WHY LIDL IS RAISING FUNDS
TO HELP THE COMMUNITY it also hep charities
within the area where they operate.
LIDL OFFER 10 MINUTED FREE PARKING AND YOU MUST
BUY SOMETHING VALUABLE IN THEIR SHOP THE
WOOLWICH BRANCH,THEY SUPPORT EVENTS.
LIDL respect all his employees cultures,
backgrounds and they support their
employees in any way they can.
they welcome all types of culture and diversity
to their supermarket without discriminations.
LIDL does recycling ,they use high economic light
bulbs according to 2013 BBC news article, they avoid
wastage of electrical and electronic equipment
(WEEE)
LIDL ALSO OFFER GROCERIES FOR
CHILDREN AND ADDULT WIDE
RANGE OF HEALTHY CHOICE OF LIFE
LIDL HAS TO PAY TAXES EVERY YEAR AS TH REGULATIONS
LAW SAYS,THEY HAVE TO PAY THEIR EMPLOYEES THE RIGHT
WAGES ACCORDING TO EMPOLYEES ACT 2015.
IN BBC NEWS ARTICLE THE STATED THAT LIDL did not pay
enough their employees for their hard labour which will be
change because they have decided to increase their
employees' wages.