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Análisis del entorno de marketing

Description

Mapa mental para mercadotecnia.
Omar Chaidez
Mind Map by Omar Chaidez, updated more than 1 year ago
Omar Chaidez
Created by Omar Chaidez over 8 years ago
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Resource summary

Análisis del entorno de marketing
  1. Escaneo del entorno
    1. Principales fuerzas
      1. Sociales
        1. Económicas
          1. Tecnológicas
            1. Competitivas
              1. Reguladoras
            2. Seguimiento o rastreo de las tendencias del entorno
              1. Proveedores
                1. Organización
                  1. Clientes

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