535667
Description
Mind Map by oluwasemiloga, updated more than 1 year ago
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Created by oluwasemiloga
almost 11 years ago
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Digital Marketing Landscape
- Journey to digital
enlightement
- Challenges of Digital
- Metrics, analysis and ROI of digital mktng programs
- Integrating digital and traditional
- Allocation of budget to digital
- Finding the right marketing mix
- Creating lasting impact
- Keeping up or missing out
- Speed and Innovation
- Org structure and knowledge sharing
- Metrics, analysis and ROI of digital mktng programs
- Assessing your digital mkting capability
- Cost of tech, cost of human
resources, complexity of supporting
systems
- Capability Maturity Model
- Cost of tech, cost of human
resources, complexity of supporting
systems
- Challenges of Digital
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