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6075289
Strategy
Description
Mapa mental para la clase de Planeación Estratégica
No tags specified
strategy
itesm
chihuahua
Mind Map by
Antonio Delgado Rodríguez
, updated more than 1 year ago
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Created by
Antonio Delgado Rodríguez
over 8 years ago
29
0
0
Resource summary
Strategy
Strategic factor
Goals that are simple, consistent, and long term
Profound understanding of the competitive environment
Objective appraisal of resources
Effective implementation
Link between the firm and the industry
The firm: goals, values, resources, structure
The industry: competitors, suppliers, customers
Strategic fit
A situation that occurs when a specific project is seen as appropriate with respect to and organization's objective
Strategic decisions
Are important
involve a significant commitment of resources
are not easily reversible
Strategy making
The focus is less on the detailed management of companies’ growth paths
Corporate strategy
the scope of the firm
Business strategy
how the firm competes within a particular industry
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