Underground bunker suggests that they're a
secretive and rebellious group.
Cigarettes- reinforces the image of the group
being rebellious and fighting against
authority.
Low key lighting - This is used in the bunker shows that it's hidden away
and it's a secret place that no one uses. Using this lighting also makes the
place seem dodgy and strange so the audience watch the group with
interest on why they're there.
The antagonists of the music video are all wearing the same outfit
which takes away their identity and shows that we are not to see
them as individuals. They are important as a whole but not
separately and makes the audience focus more on the rebellious
group rather than the antagonists. They are more seen as a prop.
However close ups are used on a few of the antagonists which
shows that they are different and become more human like.
Each member of the rebel group are all wearing something different but they are all of the colour black and are
simple. This connects them all and suggests they are like an army but are all different. The women such as
Halsey are still sexualised as they aren't covered up and are wearing minimal clothing so this shows that whilst
they are strong and rebellious they can still be cool, feminine and sexualised.
Halsey stands out as an unconventional pop singer/songwriter as she has blue hair which is cut
very short and this is not typical of female pop stars. She is being represented as different and
more tomboyish however she is still sexualised. The colour hair she has suggests she likes to be
different and stand out. Her hairstyle is considered to be more of a male's style but the way she is
dressed still shows off all her "womanly curves" so shows that she's confident, strong and likes to
be different but still is feminine. This is a nice convention that has been challenged and one I would
consider as it's a refreshing change to the normal pop star. Even though Halsey is different than to
other female pop stars the audience can still identify with her (Uses and Gratifications Theory).
Neale's theory can be applied to Halsey as
she mostly fits the convention of a female
pop star. There is a slight difference to her as
she is a singer that can be linked to rock and
alternative female singers such as Haley
Williams since they are very out there, bold
and confident.
Camerawork
Establishing shots - sets location
and shows this rebel group are
hidden away.
Long shot - shows everyone
running and the location. It
suggests that they're all
following Halsey so she is the
leader and they're off on
another adventure. It pulls the
audience in to find out what will
happen next.
Tracking shots - These are used to follow and
keep up with Halsey and the others such as
when they are running away from the
authority. It also shows who the focus of the
video is which is Halsey and suggests shes
important.
Close ups - these are used to show the people's emotions especially when Halsey is caught by the
authority and is being tied up as you see rather expressionless looks from the other members of her
group. It makes the audience angry that they are doing nothing for her but allows for the directors of
the video to place a twist in there and show that they weren't just planning on doing nothing. Close
ups allow for the audience to get up and personal with each person in the video. They were also used
on the officials as even though they're all wearing the same outfit the close ups used on them
showed that underneath they were different and they are human.
Editing
Video recorded effect - gives the audience a nostalgic feeling as they
remind you of old family recorded videos. This suggests that the
group that Halsey was in were like a family. It applies to the personal
relationship part of the Uses and Gratifications theory as they
become attached to the rebel group.
Quick shots - this happens during the action to create
tension and excitement for the audience. They are
also used so that the audience can keep up with
everything that is going on.
There is a change in colours used in the scenes where there are two
people kissing. These scenes change to purple and red which connotes
romance and sensuality.
Soundtrack
Digetic sound - "Help!" shows her pleas for help and how
no one was helping her. Extracts pity and sympathy from
the audience and anger at the other members of her
group. Makes the audience focus on the narrative rather than the song.