'Who Would Be The Audience
For Your Media Product?'
This is James, he is a 32 year and eight months old middle class male,
who lives in the suburbs, a twenty minute train journey outside of London,
as you can see James wears suits to work, he works Monday to Friday and
sometimes one day at the weekend in an office based job in the heart of
London, earning a wholesome £38,000 + wage per year (post taxes). He is
married and has two children, two sons between the ages of 4-8. James
likes to spend his free time after work socialising with family friends, going
out for meals and has a key interest in action/thriller movies. At the
weekend James dedicates his time to his children, taking them to the park,
playing football with them and taking them to the cinema to see the latest
children's movie.
James is particularly
fond of the James
Bond movies, mainly
'Goldeneye' and
'Skyfall' as the big set
pieces, fights and
weapons/gadgets
along with the sports
cars and other top
range vehicles
presented within these
texts highly appeal to
him. Other thriller
genre movies such as
'Taken' and 'The Sixth
Sense' also appeal to
James as he feels he
can engage with the
text, due to the
inclusion of children
within these texts that
he can relate back to
his own children.
James is a fan of
crime and thriller
genre TV programmes
broadcast onto
mainstream TV, such
as 'Luther', 'Silk' and
'The Bill' (before it was
cancelled). Mainly
James watches BBC
1, ITV1 and Comedy
Central. James enjoys
listening to
rock/acoustic music
and music from the
80's/90's the decades
he was growing up in.
I feel my media product
'Sins Of The Father' would
be perfect for James for a
number of reasons. Firstly
the film is of the thriller
and crime genre, two key
genres of film that appeal
to James, there is an
inclusion of children, in
fact the children are the
focal point to the narrative,
therefore my text would be
engaging for James. The
big set pieces and use of
weapons and sports cars
that appeal to James in
thriller movies would also
be presented within my
media text. James
represents a demographic
target audience of adult
men between 20-30 years
old who are stereotypically
supposed to be the
correct audience for my
media text, this is the
demographic audience for
my text as well as the
perfect psychographic
audience, hobbies
including going to the
cinema to see
thriller/action adventure
movies as well as James'
occupation. James works
in London and is
passionate about his work
and wishes to excel in
work and financial
success which will also
engage him into my media
text