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33. People Process Information Best InStory Form

Description

Telling stories is the best way for people to process information. Evoking emotions and to engage.

Mind Map by Ranary Mey, updated more than 1 year ago

	Created by Ranary Mey about 8 years ago

Resource summary

33. People Process Information Best InStory Form

TRIED-AND-TRUE STORY FORMATS
1. CLASSIC STORIES
  1. The Great Journey
    1. Coming of Age
      1. The Sacrifice
        The Epic Battle
        The Fall from Grace
    2. Love
      1. Fate
        Revenge
        The Trick
        Mystery
  2. STORIES IMPLY CAUSATION
    1. STORIES ARE IMPORTANT IN ALL COMMUNICATIONS
      1. Takeaways
        Stories are the natural way people process information.
        Use a story if you want people to make a causal leap.
        Stories aren’t just for fun. No matter how dry you think your information is, using stories will make it understandable, interesting, and memorable.

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