AS - Level I.C.T (Chapter 02- Business aims and objectives) Mapa Mental sobre Chapter 2- business aims and objectives, criado por Livv McCarthy em 12-09-2013.
A mission statement if a
phrase used by a business
to summarise what the
believe in
'to inspire and nurture the human spirit- one person, one cup
and one neighbourhood at a time'
Aims
Aims are like targets a business
sets to achieve
e.g a business may set aims to
bring in a certain profit for their
business to succeed
Objectives
e.g for the business to reach its aims
an objective may be to bring in a
certain amount of profit each month,
they can do this by
increasing/decreasing prices
An objective is how and when a business is going to achieve their aims,
Survival
Survival is the business succeeding and not
going bankrupt 'to survive' and stay in the
market
Maximising Priofits
Maximising Profits means to make the most
profit possible
A business can do this by
keeping costs low and revenues
high
The business needs to be
efficient as possible and use
its resources as efficiently as
possible