32159978
Descrição
Mapa Mental por Breiner Pastrana, atualizado more than 1 year ago
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Criado por Breiner Pastrana
mais de 3 anos atrás
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Kodak case
- Kodak is a company dedicated to the film, camera and digital finishing
industry for various market environments.
- The little management and organization of technical resources
which produced the inability of the company to modify its main
business.
- Cause
- Recognize the
impact of
digitization.
- Clear objectives but
difficult to execute.
- Kodak was very late to
the digital camera
market.
- Inconsistent leadership for five years where
he changed his executive officers.
- Inconsistent leadership for five years where
he changed his executive officers.
- Kodak was very late to
the digital camera
market.
- Clear objectives but
difficult to execute.
- Recognize the
impact of
digitization.
- Consequence
- New companies accepted the present,
technology, market and digitization.
- Little management and organization in the
company where it happened to a disruptive
digital innovation.
- Sale of its business units such as the health
group and grant its Kodak brand licenses.
- The company's diversification efforts in the
health sector, digital printing and its
organization.
- The company's diversification efforts in the
health sector, digital printing and its
organization.
- Sale of its business units such as the health
group and grant its Kodak brand licenses.
- Little management and organization in the
company where it happened to a disruptive
digital innovation.
- New companies accepted the present,
technology, market and digitization.
- Cause
- The little management and organization of technical resources
which produced the inability of the company to modify its main
business.
- Name: Breiner Pastrana Guerrero
- Date: July, 8 2021
- Date: July, 8 2021
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