35048713
Descrição
Mapa Mental por Thais Sayuri Araki Terayama, atualizado more than 1 year ago
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Criado por Thais Sayuri Araki Terayama
mais de 2 anos atrás
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DIGITAL TRANSFORMATION: A
ROADMAP FOR BILLION-DOLLAR
ORGANIZATIONS
- 01 The Study
- Successful DT comes not from creating a new organization,
but from reshaping the organization to take advantage of
valuable existing strategic assets in new ways.
- Successful DT comes not from creating a new organization,
but from reshaping the organization to take advantage of
valuable existing strategic assets in new ways.
- 2 Common pressures; different results
- Common pressures to begin digital transformation
- Customers
- “People’s expectations have changed. They want to be more in charge.
They expect that we know them more...their online behavior is developing
expectations and behaviors that they apply in other contexts as well.”
- “People’s expectations have changed. They want to be more in charge.
They expect that we know them more...their online behavior is developing
expectations and behaviors that they apply in other contexts as well.”
- Competitors
- Employees
- E.g.: Prohibited Ipads, used by 50% of employees
- E.g.: Prohibited Ipads, used by 50% of employees
- Customers
- Different digital transformation speeds and different results
- Common pressures to begin digital transformation
- 3 The shape of digital transformation
- Transforming customer experience
- Transforming operational processes
- Transforming business models
- Digital capabilities
- Transforming customer experience
- 4 Digital technology usage
- 5 Challenges on the road to transformation
- Initiation challenges
- Execution challenges
- Governance challenges
- Initiation challenges
- 6 How can you make your digital journey successful?
- Envision the digital future for your firm
- Invest in digital initiatives and skills
- Lead the change from the top
- Envision the digital future for your firm
- 7 What is digital transformation maturity?
- The What and the How
- Digital Maturity Matrix
- How to assess your digital maturity
- The What and the How
- 8 Conclusion
- Opportunity exists for those willing to change their businesses
- Digital processes and collaborative tools are necessary to obtain efficient integration
- Employees and customers are starting to demand new ways of working.
- Competitors and new entrants make digitally-enabled
practices, increasing the pressure for change
- KEY STEPS
- 1. Envision the digital future for your firm.
- Define valuable assets
- Transform customer experience, internal
operations and business model
- Make sure that units are working together in a more connected way
- Define valuable assets
- 2. Invest in digital transformation initiatives
- Analyze investments already made and their return
- Prioritize by key investment areas according to the new vision
- Reduce risk by experimentation and testing
- Identify missing skills and make a strategy to hire, train or partner
- Analyze investments already made and their return
- 3. Lead the change from the top
- Communicate the vision, increase engagement and monitor
- Create KPIs to monitor the progress up until strategic transformation goals
- Create mechanism of adjustment
- Communicate the vision, increase engagement and monitor
- Digital transformation requires skills and influence that only
senior leaders possess. Create a transformative vision that is
clear and compelling to galvanize the organization. Mindfully
consider what parts of your company should move – and why,
and when – to make it implementable. Build digital maturity in
two dimensions to increase your chances of success. Then take
actions and monitor progress to turn your vision into reality.
- 1. Envision the digital future for your firm.
- Opportunity exists for those willing to change their businesses
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