Ríos Insua, D. & Gómez-Ullate Oteiza, D. (2019). Big data: conceptos, tecnologías y aplicaciones. Editorial CSIC Consejo Superior de Investigaciones Científicas. https://elibro-net.bibliotecavirtual.unad.edu.co/es/lc/unad/titulos/122031
Big data is the set of volumes of data from different sources that, due to
their magnitude, are not so easy to process on common computers, but
which can provide great value to organizations.
what is the origin of Big Data?
Big data does not have a defined origin as
such, but it arises as a necessity due to the
growing amount of data and its structure or
lack of structure, therefore a new
opportunity is generated to develop better
data management.
structured data example
databases
unstructured data example
comments on social networks
Emails
Implications of Big Data
data privacy and security
adequate
infrastructure for big
data
new ETL skills
analysis of new
business models
ethics in
information
management
Main definitions of Big Data.
5 V´s
Principal 3 v´s
Volumen
big data is
high volumes
of data
Velocity
speed is essential
when processing and
receiving new
information
Variety
Its importance lies in
the diversity of data
sources
4 and 5 v´s
Veracity
It is necessary to
make good
decisions
Valor
The objective of the
exercise is always to
generate value