Competitiveness, Strategy and Productivity Quiz

How effective an organization is in the marketplace compared with other organizations that offer similar products or services

Plans that determine the direction an organization takes in pursuing its goal.

What are the Business Goals?

The effective use of resources

The ability and performance of an organization in the marketplace compared to other organizations that offer similar goods and services

Organization complete through some combinations of their marketing and operations functions

Minimum standards of acceptability for purchase

Allow products to be considered?

Create perception of being better than the competition and allow product to be purchased

Are those purchasing criteria that customers perceive as minimum standards of acceptability for purchase. However, these may not be sufficient to get a customer to purchase from the organization.

Are those purchasing criteria that cause the organization to be perceived as better than the competition

How to achieve competitiveness?

How to operations affect competitiveness?

Four important operation questions?

Easily switch production from one item to another

Easily customize product/service to meet specific requirements of a customer