Consciously crafting writing for impact

Imagine you are taking part in a charity fundraising event. Write a letter to a local company asking them to sponsor you as you raise money for the charity. You could write about: • Your reasons for taking part • The charity you are raising money for • The benefits of sponsorship Or anything else you wish to include What is the SPAF of this task?

Complete the structure plan for your letter by choosing the correct option from the drop-down menus. Remember what you learnt in the lesson regarding the structure of a letter. Introductory sentence = [blank_start]reason for writing[blank_end] 1st paragraph = [blank_start]outline specifics of event[blank_end] 2nd paragraph = [blank_start]give more details[blank_end] 3rd paragraph = [blank_start]benefits of sponsorship[blank_end] Conclusion = [blank_start]what you want to happen[blank_end]

As this is a local business you should start the letter informally, using the first name of the person you are writing to and can sign of in as creative a way as you like.

Which of the following sentences would be the most effective one to use for the opening sentence of this letter?

Which of the following things should you include in the first paragraph of the main body of your letter? Choose all that apply.

The purpose of this letter is to inform and persuade. Choose the most appropriate conventions to use for this task by dragging and dropping them into either the 'INFORM' column or the 'PERSUADE' column.

Making the right vocabulary choices for the SPAF of the task you are doing is important in ensuring your writing has the desired effect. Complete this version of the second paragraph of the main body of the letter by choosing the vocabulary that you feel with have the desired impact on the intended audience. Max Appeal is a Uk charity which supports families with children who have either 22q11 deletion or DiGeorge Syndrome, both of which a can cause [blank_start]serious[blank_end] physical, developmental and intellectual problems for the children affected. Unlike conditions such as Autism or Down's Syndrome [blank_start]so little[blank_end] is currently known about 22q11 deletion and DiGeorge Syndrome that it is often mis-diagnosed and parents [blank_start]struggle to[blank_end] get the support they need. Like a lot of conditions such as Autrism, 22q11 deletion and DiGeorge Syndrome are [blank_start]spectrums[blank_end] of symptoms. [blank_start]We are lucky that[blank_end] our son is on the mild end of the spectrum and to many just seems to be a happy, friendly - if somewhat small - little boy. [blank_start]Sadly[blank_end] people don't see the true [blank_start]impact[blank_end] this condition has as, like so many affected children, it is in the details of development and [blank_start]cognitive functioning[blank_end] that our son is so [blank_start]badly[blank_end] affected and that is why I want to raise awareness by taking part in the [blank_start]first ever public[blank_end] fundraising event for this [blank_start]amazing[blank_end] charity. Any amount of sponsorship you can offer would do so much to help with this [blank_start]little known[blank_end], mis-understood and often mis-diagnosed condition.

Which of the following reasons for sponsoring you would be most likely to appeal to your intended audience? Choose all that apply.

In your conclusion you need to set out what you would like to happen next, after your reader has read your letter. Taking into consideration the SPAF of this task, which types of verbs would be most appropriate?

In order for this letter to have the desired impact on the reader you must include at least one rhetorical question, one exclamatory sentence and two complex sentences.