ICT REVISION

ICT REVISION

Search Engine result Pages
1. Bigger Search Engines
  1. Yahoo
  2. Google
    1. AltaVista
  3. Bing
    1. Cuil
2. Register to appear higher up in search tables
  1. google ads
  2. ad words
3. Keyword searches
  1. Pay for links
    1. When the user does a search these appear first
  2. Also known as Ad Words
Email Marketing
1. spam
  1. often not wanted
    1. your data such as email and phone number are often tracked
      1. kept on databases
      2. easier for companies to attract new people
        better rates on google the more people visit the site
        has a knock on effect
  2. companies can buy emails
    1. to bring in new customers
    2. spam filters
      1. Such as (Anti-spam filtering), and (spam blocker+)
  3. usually blockable
2. unsolicited bulk emails
  1. targets existing and potential customers
3. most people find annoying :D
  1. Very annoying!!! :D
Pay-Per click advertising
1. affiliate marketing
  1. Amazon associates
  2. Cost inflation can cause a big change in price that your ppc scheme costs
    1. Can cost lots
2. banners
  1. types of motion banner
    1. hosted on websites
      1. not owned by the company
        can be pre paid
        The more users directed to your site the more money you have to pay
3. Can be paid for every time someine clicks the banner on your ste
  1. Can get a small share of the product they purchsae through your RE-link
    1. Hosted on your site
    2. pay-per click- if someone is directed through your link you must pay
      1. set budgets can be set up
Online data storage
1. Is another type of online service
  1. Many orgonisations provide this service
    1. Store and backup data
      1. keep data farely safe without using up pc hard drive
        different ecncryption types
    2. Good for online gaming
      1. buissiness document sharing and safe keeping
  2. Also known as the cloud
    1. Does not require local area network connection (lan) or storage area network (san)
      1. It requires a (WAN) connection Wide area network to connect them both
THE ONLINE WORLD
Online Data Storage
1. The cloud
  1. Youtube
    1. twitter
      1. FlickR
2. Files are less secure than files kept on a personal drive.
  1. permanent/semi permanent
collaobartive working
1. part of sharing files over the internet
  1. many different services can be used to compress/un compress files
  2. Many different compressing algorithm's
    1. a process or set of rules to be followed in calculations or other problem-solving operations, especially by a computer
2. Zip folder can come in handy when sending large files over the internet
LEVELS OF ACCESS IN AN ACCOUNTANCY BUSINESS
1. SENIOR PARTNER:FULL ACCESS TO ALL DOCUMENTS, to adjust data and produce analysis of the buisiness
2. ACCOUNTS CLERK:READ_ONLY< ACCESS TO CERTAIN DOCUMENTS> to enter the transactions from the documents into the clients accounts
3. JUNIOR ACCOUNTANT<READ ONLY, ACCESS TO ALL DOCUMENTS> To draw up the clients final accounts, but not make any adjustments
USB
1. universal serial bus (uSB) is a serial transmission method which was introduced to make many of the connections to a computer look the same. Nowadays USB is used in a wide variety of devices, such as mobile telephones, memory sticks and MP3 players. USB ports also supply power to some devices. The maximum theoretical transmission rate for USB 2.0 is 480 Mbps, but this is shared among all devices on a USB hub, so the rate for each device will be less than this.

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