Digital Marketing

1. ranking

   Anmerkungen:

   • website ranking in search engine that on what page it will appear
   1. SEO

      Anmerkungen:

      • search engine optimasation back links , inbound links
      1. Google analitics

         Anmerkungen:

         • Through analitics we can configure how many visitors visited to proper link , how many views , at what link the user left , conversion rate , conversion ration
2. Google

   Anmerkungen:

   • search engine
3. SEM

   Anmerkungen:

   • SEM is a type of Internet marketing associated with the researching, submitting and positioning of a website within search engines to achieve maximum visibility and increase your share of paid and/or organic traffic referrals from search engines.
   1. SEO

      Anmerkungen:

      • process of affecting the visibility of a website in a search engine's unpaid results
   2. keyword research

      Anmerkungen:

      • Seo friendly
   3. competitive analysis

      Anmerkungen:

      • Google analitics
   4. paid listings
      1. PPC /CPC

         Anmerkungen:

         • Pay per click , cost per click
         1. CPV

            Anmerkungen:

            • Cost per visit , cost goes through  visit on different link by different users .
      2. CPA

         Anmerkungen:

         • Cost per acquisition
      3. CPM

         Anmerkungen:

         • Cost per impression (1000 clicks )
   5. search engine services
      1. image search
         1. Instagram
         2. pintrest
         3. picture websites
      2. local search
         1. platform for local search

            Anmerkungen:

            • google , yahoo etc
            1. Facebook
            2. Google plus
            3. Website search
      3. video search
         1. Youtube
         2. vimeo
4. Generate traffic

1. Affiliate marketing
2. Remarketing
   1. Back links
3. Refferel marketing

Anmerkungen:

• online ads , ad campaign etc

1. PPC
2. CPC
3. CPM
4. CPV