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Multi-Channel Media / Technology

Beschreibung

A mind map on technology and streetwear and the evolution of trends over time.
louise_davidson
Mindmap von louise_davidson, aktualisiert more than 1 year ago
louise_davidson
Erstellt von louise_davidson vor fast 9 Jahre
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Zusammenfassung der Ressource

Multi-Channel Media / Technology
  1. Retail experience
    1. Bespoke
      1. exclusive
        1. tailored
          1. alternative services
            1. Concept store
              1. branded snacks / drinks
                1. New York
                  1. Kith
                    1. Kith treats
                      1. Relaxed environment
                        1. social
                    2. Supreme
                      1. open store layout
                        1. skate culture
                      2. street style fashion
                      3. Branding
                        1. communication
                          1. logos
                            1. packaging
                              1. collaborations
                                1. celebrity endorsements
            2. enhanced experience
              1. emotional connection
                1. active engagement
                2. memorable
                3. online vs offline
                4. Community
                  1. conformity
                    1. social acceptance
                      1. freedom
                        1. identity
                          1. Trends
                            1. evolution of trends
                              1. social hierachy of needs
                                1. Generation Y & Z
                        2. social media
                          1. visual
                            1. friends
                              1. like-minded
                              2. photo sharing
                                1. smartphone
                                  1. instagram
                        3. included
                          1. lifestyle
                            1. Culture
                              1. Streetwear
                                1. Sneakers
                                  1. Limited editions
                                    1. exclusive
                                    2. practicalility
                                      1. fashion
                                    3. individual
                                      1. attitudes
                                        1. rebellious
                                      2. high end
                                        1. desingers
                                          1. collaborations
                                        2. original street style
                                          1. basics
                                            1. comfort
                                              1. sports wear
                                                1. sports fashion
                                          2. evolution of streetwear
                                          3. expression
                                            1. music
                                              1. art
                                          4. Online expereince
                                            1. digital marketing
                                              1. vs traditional marketing
                                                1. magazines
                                                  1. online community
                                                    1. forums
                                              2. Marketing
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