Zusammenfassung der Ressource
Carrier SEO Intro Points
- What is SEO?
- Why?
- Importance
- Industry stats
- Sustainable
- Intent
- Low
- High
- Mid
- Broaden coverage across different stages of the buyers journey
- Carrier organic stats
- Traffic Contribution
- Growth Potential
- Strategy
- Market
- What to go after?
- Customers
- Who are you attempting to attract and what stage are they at?
- Objectives
- Visibility in the right areas
- SMART
- Sales Questions / Problems
- Google's Algorithm Key Points
- Links
- Anchor Text
- Technical
- Page Speed
- URL name / structure
- On-page
- Semantic Indexing
- Co-citation
- Use of synonyms
- examples
- http://lsigraph.com/
- Algorithm Updates
- Panda
- Penguin
- Hummingbird
- Pigeon
- Mobile Friendly
- Rank Brain
- Best Practise
- Cheat Sheets