Zusammenfassung der Ressource
Non experimental methods
- Observations
- No demand characteristics
- Unaware of being observed
- High ecological validity
- Real life situations
- Observer bias
- Interpret with own beliefs etc
- Unable to replicate
- Conditions are not controlled
- Case studies
- Allow investigation where other methods are unethical
- Relate to one person, not an average of many
- Cannot be generalised
- Reliant on full/accurate memories
- Questionnaires
- Large samples, researchers dont have to be present when completed
- Obtain lots of data quickly
- Social desirability affecting answers
- Closed questions dont give opportunity for full answers
- Interviews
- Gain quantitative and qualitative
- Follow up questions to explore further
- The sample group may have
characteristics not general as they
voluteered
- Response may be with evaluation aprehension
- Correlational analysis
- Used when experiment method may be unethical
- Relationships can lead to predictions
- Dont show cause and effect