6910659
Beschreibung
Quiz von Chad Collins, aktualisiert more than 1 year ago
|
Erstellt von Chad Collins
vor etwa 8 Jahre
|
|
Frage 1
Frage
A characteristic of a full-service advertising agency is that it contains a
Antworten
-
creative department.
-
television studio.
-
printing facility.
-
talent agency.
Frage 2
Frage
The main characteristic of a full-service advertising agency is that it
Antworten
-
does not limit its services to promotion.
-
does not provide services to individuals.
-
specializes in providing creative services.
-
specializes in buying media time and space.
Frage 3
Frage
One reason why many businesses contract with advertising agencies is to obtain
Antworten
-
marketing strategies.
-
free publicity.
-
copywriting services for advertising scripts and press releases.
-
operational advice,
Frage 4
Frage
One of the benefits to a business of using an advertising agency is that the
Antworten
-
business can promote its products less expensively.
-
agency has an objective view of the marketplace.
-
business will not need to prepare a promotional budget.
-
agency may represent one of the business's competitors.
Frage 5
Frage
Which of the following is a factor that businesses often consider when selecting advertising agencies:
Antworten
-
Accounting system
-
Performance record and success with pervious clients
-
Work environment
-
Staff organization
Möchten Sie mit GoConqr kostenlos Ihre eigenen Quiz erstellen? eigenen Mehr erfahren.