SEM II 2.03 Objective Pretest

Beschreibung

SEM II 2.03 Objective Pretest
Chad Collins
Quiz von Chad Collins, aktualisiert more than 1 year ago
Chad Collins
Erstellt von Chad Collins vor etwa 8 Jahre
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Zusammenfassung der Ressource

Frage 1

Frage
What do amateur sports organizations often solicit in order to be able to operate?
Antworten
  • Grant money
  • Media coverage
  • Free publicity
  • Playing time

Frage 2

Frage
Immediately following a meeting with a potential event sponsor, an event organizer should perform which task?
Antworten
  • Adjust the pricing options in order to obtain the sale
  • E-mail a copy of the proposal to the decision-maker
  • Ask the meeting participants for sponsorship referrals
  • Send a thank-you card to each of the meeting participants

Frage 3

Frage
To obtain operating funds, a not-for-profit sports camp for underprivileged children might seek which option?
Antworten
  • Grant or foundation monies
  • Celebrity endorsements
  • Capital-improvement loans
  • Tax refunds from the community

Frage 4

Frage
Which is the most efficient and inexpensive way for a local youth-soccer-camp director to locate organizations that offer grant money?
Antworten
  • Mail color brochures to all local businesses
  • Make cold calls to national corporations
  • Conduct online research
  • Develop a sales letter

Frage 5

Frage
A sports or event planner contacting a local business about supporting an upcoming tennis tournament is an example of which potential role?
Antworten
  • Participants
  • Corporate sponsors
  • Paying customers
  • Spectators

Frage 6

Frage
An event organizer is most likely to receive a grant or foundation funding if the event pertains to which outcome?
Antworten
  • Benefits the community
  • Generates national media coverage
  • Includes celebrity appearances
  • Appeals to a large target market

Frage 7

Frage
Three days after presenting a sponsorship proposal to Kula-Kola Beverage Company; Caitlin called the company’s president and asked if there were any questions or concerns about the proposal. What selling activity did Caitlin perform?
Antworten
  • She communicated sponsorship benefits.
  • She upsold the level of sponsorship.
  • She followed up with the potential client.
  • She negotiated terms with a vendor.

Frage 8

Frage
Because a prospective sponsor may have questions about the sponsorship proposal, an event organizer should plan to perform which action?
Antworten
  • Reinforce important deadlines
  • Conduct follow-up activities
  • Evaluate sponsorship activities
  • Discuss sponsorship benefits
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