8441232
Beschreibung
Quiz von Chad Collins, aktualisiert more than 1 year ago
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Erstellt von Chad Collins
vor fast 8 Jahre
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Frage 1
Frage
Certain product characteristics often require a business to select intermediaries that have which specific components?
Antworten
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Demands
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Needs
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Limitations
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Capabilities
Frage 2
Frage
During the distribution channel selection process, a producer should consider intermediary services and which other factors?
Antworten
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Policies
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Theories
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Origins
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Scales
Frage 3
Frage
The Barker Company is determining which channel of distribution to use by considering the number of potential customers in various geographic regions. The company is focusing on which components?
Antworten
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Market factors
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Branding issues
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Product benefits
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Capabilities of emloyees
Frage 4
Frage
Which are product factors that a business considers when selecting a channel of distribution?
Antworten
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Unit value, order size, and complexity
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Complexity, perishability, and unit value
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Perishability, location, and order size
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Location, unit value, and order size
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