401 Unit 1

Beschreibung

The World of Advertising
Tracey Tewksbury
Karteikarten von Tracey Tewksbury, aktualisiert more than 1 year ago
Tracey Tewksbury
Erstellt von Tracey Tewksbury vor fast 11 Jahre
33
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Zusammenfassung der Ressource

Frage Antworten
goal objective; purpose
(growing) market people who buy products; customers
message communication; idea; information
successful having a positive result; very effective
convince get SB to share your belief or opinion or choice
to fail to be unable
global worldwide; international
competition (for a market) other companies trying to sell the same product / services
commercial (adj.) business (adj.)
exotic very uncommon and novel
to catch (SB's) eye to get (SB's) attention
to pay attention to listen and observe with attention
to hold (SB's) attention to keep (SB) interested
catchy (adj.) something you hear and remember well (like a song or a slogan)
to impress (SB) to make people think well about (STH/SB); to be memorable in a positive way
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