Mass tourism Travel that involves large numbers of tourists visiting a particular place together Packaged holiday Increased affluence and leisure time are factors that lead to mass tourism
Package Holidays Involves a tour usually arranged by a travel agent,with transportation,accommodation and most meals included in the package Include the service of guides who speak the local language
Niche Tourism Special-interest tourism based on a particular area,interest or activity Can be done by independent travellers or combined with package tours
Ecotourism A form of niche tourism The International Ecotourism Society(TIES) defines ecotourism as responsible travel to natural areas that conserve the environment and improves the well-being of local people The 6 principles of ecotourism: Minimise impact;Build environmental and cultural awareness and respect;Provide positive experiences for both visitors and hosts;Provide direct financial benefits for conservation;Provide financial benefits and empowerment for local people and raise sensitivity to host countries's political,environmental and social climate Involves visiting relatively undisturbed natural areas so that travellers can better appreciate natural beauty and biodiversity Provide funds for ecological conservation,enabling tourism to directly benefit local communities involved in tourism and fostering respect for different culture and lifestyle Impose regulations to conserve natural environments for future generations For example,Waitomo Caves in New Zealand benefited the local Maori as they receive income
Short-haul and long-haul destinationsShort-haul destinationsDestinations that are a short distance away from the tourist's home country.(reachable by car,bus,train or a flight of generally less than 5 hours)For example,Hong Kong is a short-haul destination from Singapore.(Flight of 4 hours)Long-haul destinationsDestinations that are a long distance away from the tourist's home country.(Reachable by a flight of more than 5 hours)For example,Europe is a long-haul destination from Singapore(Flight of 12-15 hours)
Developments in technology(better and affordable transport) Great improvements in safety ,shorter travelling time and lower travelling costs for the average person Commercial air travel(jet aircraft) Budget airlines have rapidly expanded within Europe,North and South America,and Southeast Asia since 1980s Cheaper than commercial airlines because smaller and more fuel-efficient aircraft(Short-haul destinations) Costs are reduced by selling tickets online than through travel agents Examples of budget airlines include Jetstar Asia and Tiger Airways Increase in budget airlines enabled more people to travel internationally and more frequently;Given travellers the opportunity to go on holidays farther away from home;and has enabled travellers to go to destinations not covered by major commercial airlines Such destinations include Bhutan,The Pacific Islands etc
Developments in technology(More air routes and agreements) Made various parts of the world more accessible Produced the global pattern of air routes which makes the countries more connected Key agreements and policies also helped tourist numbers to increase Open skies agreement: An agreement made between governments to remove restrictions on commercial flights between their respective countries. Commercial airlines can freely decide the routes,capacity and price of their flights without interference from the government so as to create a free-market environment for commercial airlines to compete in For example,Singapore has had an open skies agreement with the USA since 2001(A Singapore commercial airline can make a stopover in the USA on its way to a third country,such as Mexico;A US commercial airline can make a stopper in a third country,such as Japan.on its way to Singapore) As a result,Open skies agreements have helped the growth of aircraft routes and flights;Increasing the number of commercial airline companies,including budget airlines and also helped reduce the prices of flights for passengers
Developments in technology(ease of access to information) Helped promote air travel and global tourism Online booking and research: Enables travellers to buy their own tickets without going through travel agents Gives tourists more options and control Gives tourists better access to information at their destination,including places to see,social etiquettes to observe and train timetables Allows travellers to view feedback and recommendations from other travellers Enables travellers to do research to find out more about their destinations Surveillance,electronic checks and other safety controls research: Make tourists feel safer and more confident in travelling
Demand factors(disposable income) Is the amount of income left to an individual after taxes have been paid(Income available for saving and spending) Allowed people to spend more on goods,services or activities that improve their quality of life(leisure) Has been increasing globally because of rapid income growth(China and India)
Demand factors(Leisure time) When people have no work commitments(time for relaxation Middle to high income groups,leisure time usually comes in the form of paid leave.With more income and paid leave,these people are more inclined to travel For example,in Australia,many employees can exchange paid overtime work for leave,hence increasing the chance of taking longer weekend breaks
Demand factors(Changing lifestyle) The change in the way people live throughout their lifetime from generation to generation Travelling has become a way for people to relax and take a break from their fast-paced lifestyle at work and at home Due to advances in medical technology and knowledge,people are now more physically fit to travel frequently(increasing number of healthy retirees) Retirees are major contributors to the growth of tourism For example,in Australia,there is a group of retirees called the grey nomads
Destination factors(attractions) A feature or quality that makes a place interesting or enjoyable Natural attractions like places of scenic beauty and built attractions like medical services,educational facilities and theme parks For example,Dubai received more than 9 million travellers in 2011,according to the city's Department of Tourism and Commerce Marketing.(MICE facilities,luxury hotels,Palm Island etc) Governments,tourist authorities and tourism business know the value of investing in attractions which can offer something spectacular,unique and interesting for both domestic and international tourists
Destination factors(Investment in infrastructure and services) Infrastructure refers to the transport and communication networks,electrical frameworks ans systems for water and waste disposal Services are a particular type of help or work that is provided by a business to customers Airport expansion and development Need to develop road and railway links to places in nearby countries Examples include Singapore Changi Airport(New terminal 4) and Bangkok's Survarnabhumi Airport Accomodation(Sufficient hotels;five-stars hotels) Includes food outlets,entertainment and telecommunication link to other places in the world;Free Wi-Fi) Need to train people from the tourism industry(tertiary and diploma courses on tourism,hotel management and catering)
Destination factors(Access to information) The ease which information could be obtained Attracts more tourists Transport routes and schedules,weather conditions and available accomodation Have access to the language that tourists could understand(English) Sign boards usually displayed in different language Local tour guides and travel agents are trained so that they could help the tourists(Geographical knowledge,history,culture etc)
Disasters Can cause great damage to properties,injuries as well as death poses greater risks of safety of tourists and disrupt essential tourist infrastructure For example,in Japan,its total tourists arrivals drop drastically at the end of 2011(Tohoku Earthquake) affect tourism industries in the nearby countries A year after the Tohoku Earthquake,Japan recovered their tourists arrivals due to the promotion of Japan's scenic beauty
Regional and global recessions Many people experiences a loss in income or jobs Cause people to cut their expenses Decline in demand for goods and services Hence people are less likely to travel Regional recession:affects only a region or group of countries(For example,the European Sovereign Debt Crisis.) Global recession:affects many countries around the world(for example,Global Financial Crisis) Increased in unemployment and increasing number of part-time workers Cause visitors to spend lesser and in search of cheaper accommodation,hence result in loss of tourism receipts) Many people tends to go for holidays in their own country rather than travelling abroad due to shorter distance(increased in domestic tourism)
Unfavourable political situation Political conflicts refers to a state of disagreement between different groups of people that may result in wars Disrupt services and cause damage to infrastructure cause tourists to postpone travels Travel advisories discourages citizens from travelling to a particular region or country due to conflicts For example,governments from most countries banned their citizens from visiting Libya in 2011(Civil war) Places experience unfavourable political conditions need to rebuild their reputation through promotions,new infrastructure and improved tourist conditions(Bali)
Outbreak of diseases Sudden and widespread occurrence of disease in an area Tourists do not want to risk getting infected with a contagious disease Government agencies may also advise travellers to avoid areas with disease outbreaks H1N1,SARS have strong negative impacts on tourism(Cause business to postpone or cancel scale MICE-facilities)
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