Chapter 9 quiz

Descripción

Test sobre Chapter 9 quiz, creado por bjduguid el 19/10/2015.
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Test por bjduguid, actualizado hace más de 1 año
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Creado por bjduguid hace alrededor de 9 años
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Resumen del Recurso

Pregunta 1

Pregunta
The most common feeds into BI Systems are:
Respuesta
  • Operational databases
  • Social Data
  • Purchased data
  • Employee Knowledge

Pregunta 2

Pregunta
The four main uses of BI are:
Respuesta
  • Project management
  • Problem solving
  • Deciding
  • Informing

Pregunta 3

Pregunta
An example of using BI for project management is [blank_start]the creation of Gear UP[blank_end]
Respuesta
  • the creation of Gear UP
  • determining ways to reduce costs
  • determining # of soccer balls to sell
  • comparing sales to forecast

Pregunta 4

Pregunta
An example of how to use BI for problem solving is [blank_start]creating Gear Up[blank_end]
Respuesta
  • creating Gear Up
  • determining how to reduce costs
  • finding out # soccer balls can we sell
  • comparing sales to forecast

Pregunta 5

Pregunta
An example of using BI for making decisions is [blank_start]creating Gear up[blank_end]
Respuesta
  • creating Gear up
  • determining how to reduce costs
  • finding out # soccer balls to sell
  • comparing sales to forecast

Pregunta 6

Pregunta
An example of using BI to inform is [blank_start]creating Gear up[blank_end]
Respuesta
  • creating Gear up
  • determining how to reduce costs
  • finding out # soccer balls to sell
  • comparing sales to forecast

Pregunta 7

Pregunta
Typical uses for BI are
Respuesta
  • identifying changes in purchasing patterns
  • keeping track of people's reading, watching and listening habits
  • predictive policing

Pregunta 8

Pregunta
The three primary activities in the BI process are
Respuesta
  • Acquiring data
  • Performing analysis
  • Publishing results

Pregunta 9

Pregunta
The acquiring data activity also includes
Respuesta
  • cleansing
  • organizing and relating
  • cataloging

Pregunta 10

Pregunta
The analysis activity includes
Respuesta
  • data mining
  • knowledge management

Pregunta 11

Pregunta
Results may be published by
Respuesta
  • printing and distributing via email or a collaboration tool
  • publish on a web server or via SharePoint
  • publish on a BI server
  • automate results via a web service

Pregunta 12

Pregunta
Pushing information means automatically sending it to users
Respuesta
  • True
  • False

Pregunta 13

Pregunta
Pulling information means that the user must make a request for it
Respuesta
  • True
  • False

Pregunta 14

Pregunta
As long as two tables have a field in common, then the tables can be joined.
Respuesta
  • True
  • False

Pregunta 15

Pregunta
A data broker is also known as a data miner.
Respuesta
  • True
  • False

Pregunta 16

Pregunta
Data brokers gather data from
Respuesta
  • public records
  • retailers
  • internet cookie vendors
  • social medial trackers
  • others

Pregunta 17

Pregunta
Data brokers gather this data to create business intelligence that they then sell to organizations and the government.
Respuesta
  • True
  • False

Pregunta 18

Pregunta
Cloud processing has made processing consumer data cheaper and faster.
Respuesta
  • True
  • False

Pregunta 19

Pregunta
It is easy to request and make sense of data that has been gathered about yourself.
Respuesta
  • True
  • False

Pregunta 20

Pregunta
Cleansing data means scanning it for viruses.
Respuesta
  • True
  • False

Pregunta 21

Pregunta
BI analysis is performed on the same servers that run the operations of the organization.
Respuesta
  • True
  • False

Pregunta 22

Pregunta
The DBMS of a data warehouse consists of
Respuesta
  • Data warehouse metadata
  • Data warehouse database

Pregunta 23

Pregunta
From a data warehouse can be created one or several data marts
Respuesta
  • True
  • False

Pregunta 24

Pregunta
Examples of BI tools that can be used for specific data marts are
Respuesta
  • Clickstream analysis tools
  • store management tools
  • inventory management tools

Pregunta 25

Pregunta
In the US, it is not difficult for an aggregator to purchase information including an individual's name, address, phone number, income, marital status, name(s) of spouse and children, etc.
Respuesta
  • True
  • False

Pregunta 26

Pregunta
Source data can be too granular or not granular enough.
Respuesta
  • True
  • False

Pregunta 27

Pregunta
the basic operations of reporting applications are
Respuesta
  • Sorting
  • Filtering
  • Grouping
  • Calculating
  • Formating

Pregunta 28

Pregunta
The acronym RFM stands for [blank_start]Recently, Frequently, and Money[blank_end].
Respuesta
  • Recently, Frequently, and Money

Pregunta 29

Pregunta
Unsupervised data mining refers to data mining performed by an inexperienced analyst.
Respuesta
  • True
  • False

Pregunta 30

Pregunta
Cluster analysis is an example of unsupervised data mining
Respuesta
  • True
  • False

Pregunta 31

Pregunta
Supervised data mining uses an a priori model to compute the outcome of that model.
Respuesta
  • True
  • False

Pregunta 32

Pregunta
Market-basket analysis consists of
Respuesta
  • identifying sales patterns in large volumes of data
  • identifying products that customers tend to purchase together
  • probabilities of customer purchases
  • identification of cross-selling opportunities

Pregunta 33

Pregunta
Decision trees are a supervised data mining technique.
Respuesta
  • True
  • False

Pregunta 34

Pregunta
Big Data applications can only be used with structured data.
Respuesta
  • True
  • False

Pregunta 35

Pregunta
The storage part of Hadoop is called the HDFS - Hadoop Distributed File System.
Respuesta
  • True
  • False

Pregunta 36

Pregunta
The processing part of Hadoop is called MapReduce.
Respuesta
  • True
  • False

Pregunta 37

Pregunta
The goal of Knowledge Management is to use the organization's collective knowledge to improve process quality and team strength.
Respuesta
  • True
  • False

Pregunta 38

Pregunta
Knowledge management creates [blank_start]value from intellectual capital[blank_end] and allows for the sharing of knowledge with those that need that capital.
Respuesta
  • value from intellectual capital
  • income

Pregunta 39

Pregunta
Expert systems are created by [blank_start]gathering knowledge from human experts.[blank_end]
Respuesta
  • gathering knowledge from human experts.
  • predicting the best outcome.

Pregunta 40

Pregunta
Expert systems are cheap and easy to develop.
Respuesta
  • True
  • False

Pregunta 41

Pregunta
Expert systems are difficult to maintain.
Respuesta
  • True
  • False

Pregunta 42

Pregunta
Expert systems often disappoint because they can't duplicate the diagnostic abilities of humans.
Respuesta
  • True
  • False

Pregunta 43

Pregunta
CMS stands for [blank_start]Content Management System[blank_end].
Respuesta
  • Content Management System

Pregunta 44

Pregunta
Some of the challenges of content management systems include
Respuesta
  • huge databases
  • dynamic content
  • documents that don't exist in isolation
  • perishable content
  • documents in many languages

Pregunta 45

Pregunta
An organization can provide content management by
Respuesta
  • in-house development
  • off-the-shelf purchase
  • using a public search engine like Google

Pregunta 46

Pregunta
The main functions of a data warehouse are
Respuesta
  • obtain or extract data
  • cleanse data
  • organize and relate data
  • create and maintain the catalog
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